Corporate Profile

The Company:

Sequoia was founded in 2002 in Australia: Sequoia Smart Solutions Pty Ltd,

Sequoia focuses on the Integrated Ticketing aspect of the Public Transport industry, and is actively involved in:

• managed project work,
• consultancy, and,
• niche product development,

in the European, Asian and Australian markets.

Sequoia is an independent entity, having no association with any AFC equipment or system supplier.

Sequoia’s core competencies range from 'concept' to 'operation', and include:

• feasibility analysis,
• project tender and specification,
• design, development, integration, test, deployment, commissioning and operation advisory.

Sequoia’s services take the following various forms, as required:

• Strategy and Advice
• Review & Evaluation
• Analysis & Design
• Tender Specification
• Specialist Management Support

Sequoia’s people have extensive hands-on experience and background in the world-wide AFC industry, underscored by the fact that, individually or collectively, they have been instrumental in the tender and/or development of many of the major AFC systems implemented globally since the mid-nineties; including Berlin, Denmark, Hong Kong, Perth, Rome, San Francisco, Seattle, Singapore, Sydney. This combination of skills and experience is exceptional in the AFC industry and represents in excess of 100 man-years of contemporary experience in successful AFC projects worldwide.